About
Cocuura
Cocuura ?
[ˈKoˈkuːra]
“Cura” means “care” in latin, while “Co” is something we do together. Co-operation, we work together and help each other to show care. Also, when it is really difficult.
Courage to care
We all want to show our care in life’s most fragile situations, but it requires courage. We believe that together we can support each other to find the courage. Because it IS hard. But that is exactly why it is important!
The Cocuura C
Vi oplever alle, at livets vej slår krøller – ingen går fri. Both we ourselves and our loved ones can be affected by illness, accident and serious crises. The curly C in our logo illustrates the curly road of life.
You can close your eyes, but the problem will not go away.
- One of three Danes will contract cancer, but two of three Danes will be the relative of a cancer patient. Add to this other critical illnesses, serious life crises, accidents and deaths that can affect all families.
- Diet, smoking, alcohol, exercise, sleep and stress are the most common causes of lifestyle diseases, which account for 40% of the disease burden in Denmark.
- • 51% of the Danish population is overweight or obese. Did you know that being overweight is the second biggest risk factor for cancer? – And being overweight also increases the risk of a wide range of other lifestyle & critical diseases.
It is not a question of if, but when one of your employees or colleagues is affected by critical illness or develops lifestyle diseases. The risk of an employee being a close relative is even greater.
Open the dialogue - even when it is difficult
Cocuura articulates what everyone thinks, but no one does not to say out loud. We have the courage to ask, the desire to listen and the empathy to face the reactions that may come.
We share our experiences and bring key skills from the business, sports and healthcare worlds into play. All to help businesses when life takes a wrong turn, and to create healthier employees – and thus healthier companies.
Fear of confrontation is replaced with solutions adapted to the needs of the company.
The safe and closed learning universe offers both Help on Demand and preventive advice. All internal relations of the company can find help 24-7, anywhere – at any time.
"Together let's get rid of the fear of confrontation and open up the difficult dialogues – even when it's hard."
We will
We will overcome the fear of confrontation and open up to the difficult human situations of unhealthy lifestyles, critical illness and serious life crises in the workplace.
Cocuura is a learning universe that develops concrete and practical tools to enhance physical, mental, and emotional wellbeing in the workplace. It provides both a human and a financial gain.
We want to take the lead and inspire the business community to open and honest dialogue, empathy and fighting spirit – especially when life is most fragile.
We believe that
Openness and honesty help all parties when difficult situations arise.
We show empathy for others and their situation – even when we cannot influence it or take away the pain.
Trust is a prerequisite for opening up difficult dialogues, especially when life is most fragile.
At Cocuura we take on life with a fighting spirit and a good mood. When life shows itself from the most challenging and unfair side, we seek and make visible the joy in life.
It takes courage to care
Lifestyle diseases, critical illness and serious life crises never become commonplace, but they affect all workplaces. Fortunately, most people recover and are able to return to work, which is very encouraging.
But how do you support a valued employee and colleague when life feels most vulnerable? It’s hard – but that’s why it’s important!
We can close our eyes, but the problem will not go away.
Instead, let us get rid of the fear of confrontation surrounding such situations and together open up the difficult dialogues – even when the path of life changes dramatically.
Mission
Cocuura provides insights and concrete tools to increase physical, mental and emotional health in the workplace.
We articulate what no one dares to say out loud. With competences from the worlds of business, sports and health, we replace fear of confrontation with solutions for the difficult human situations of unhealthy lifestyles as well as critical illness and serious life crises – both before, during and after.
Vision
Meet the founders
Lena Boel
“I want to open the dialogue”
For more than 20 years, Lena Boel has worked with management, strategy and business development. As a leader in large international companies, as well as an independent consultant and professional board member, Lena Boel has advised companies across a wide range of industries.
Lena Boel was as a busy Brand Director, when in 2014 she was diagnosed with breast cancer triple negative – an aggressive type of cancer. 7 months of intense treatment lay ahead.
During her illness, the company she worked for went bankrupt, and a huge restoration started. The businesswoman faced both her biggest managerial challenge to date – and at the same time was in the middle of her biggest personal challenge: the fight against cancer.
With Cocuura, Lena Boel aims to help and inspire the business community to overcome a fear of confrontation in the workplace and instead create a safe culture built on strong relationships — fostering better workplaces and greater resilience when life takes unexpected turns.
Mads Hansen
“I want to prepare companies better”
Professional handball referee Mads Hansen has officiated international top-level handball for more than 20 years. He has taken part in the Olympic Games four times and has refereed both European and World Championship finals.
After a long medical examination in 2012, he was diagnosed with an aggressive form of lymph cancer. An elongated course of illness, where the top referee was completely out of the game and only able to watch from the sideline, lay ahead.
The disease was so severe that Mads Hansen and his family had given up hope and were convinced that he was going to die. Fortunately, after a long, tough fight, Mads Hansen came out on the other side and is today completely cured.
Mads Hansen has co-founded Cocuura because he has a huge desire to equip Danish companies better to handle the major challenges that inevitably come up when a valued employee is hit by critical illness, accident or serious life crises. However, above all, the top referee would like to see companies become better at prevention and at training in times of peace.
